About GreenShield

Where purpose meets passion and performance.

As a proudly Canadian company, we envision a future where all Canadians can reach their fullest health and well-being potential regardless of background or circumstance. GreenShield is committed to democratizing access to culturally appropriate healthcare, reinventing the healthcare experience with the patient at its centre and dramatically improving health outcomes for mental health and other chronic diseases in our pursuit of Better Health for All.

Coverage and care, all in one place

GreenShield is the first organization in Canada to operate as a payer-provider — offering insurance, administering benefits, and paying claims as a ‘payer’ while offering health services such as mental health, pharmacy, and medical services as a ‘provider.’ Integrating both sides of the payer-provider equation enables GreenShield to simplify access to care, remove administrative barriers, and improve health outcomes for its customers.

Our profits go back into improving the health and well-being of Canadians. We partner with community organizations to expand access to health services and co-create new, culturally appropriate products and services, scaling our impact and growing our business. 

Our founding story: The better way

GrerenShield founder William Wilkinson
Before establishing GreenShield, our founder, William Wilkinson, witnessed a mother sacrifice her health by forgoing her own medicine to ensure she could afford a prescription for her sick daughter
William had seen enough.

He believed that all Canadians deserved proper access to the prescription medication required to support their health care needs.

He knew there had to be
"A Better Way."
The image shows the exterior of the Old West Bank, a brick building with a large window displaying the bank's logo, a white door, and a mailbox, all set against a blue sky.
Greenshield webclip icon in GreenShield green
The result was the creation of North America's first prepaid drug plan. In 1957, GreenShield was established as a non-profit organization, reinvesting our earnings to support Better Health for All Canadians
GrerenShield founder William Wilkinson
Before establishing GreenShield, our founder, William Wilkinson, witnessed a mother sacrifice her health by forgoing her own medicine to ensure she could afford a prescription for her sick daughter
William had seen enough.

He believed that all Canadians deserved proper access to the prescription medication required to support their health care needs.

He knew there had to be
"A Better Way."
GreenShield's first office in Windsor, Ontario Canada
Greenshield webclip icon in GreenShield green
The result was the creation of North America's first prepaid drug plan. In 1957, GreenShield was established as a non-profit organization, reinvesting our earnings to support Better Health for All Canadians

Our communities are our only shareholders

GreenShield leadership team posing with care packages

Leadership team

GreenShield’s leadership team and board of directors are true champions of our mission to advance health equity in Canada and achieve Better Health for All. Their collective expertise and diverse experience as disruptors and innovators across healthcare, technology, and insurance are putting Canadians at the centre of their health and benefits experience.

Careers

Our mission fuels our passion and performance, and our unwavering commitment to our purpose defines us as an organization.

What's new

Newsroom

Press releases, announcements, and everything we’ve been up to lately.

Get caught up

Our Stories

Browse our well-being resources featuring personal stories from program participants, member updates, and more.

Visit our library

Media Contacts

Mandy Mail
Executive Vice President, Head of Marketing, Communications & GreenShield Cares

Contact us

Contact us directly for more information about our products and services using the methods below.

Our Customer Service Centre is available Mon to Fri 8:30 a.m. – 8:30 p.m. ET.

Support Request

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