GreenShield Cares about mental health

Young woman sitting on the floor by a window with her arms wrapped around her knees, looking thoughtful with a pink diagonal overlay in the background.

Mental health journeys are deeply personal and unique, especially in a country as diverse as Canada. Many face barriers that prevent them from receiving the care they need, when they need it.

We collaborate with community partners to address these gaps and advance health equity, supporting underserved communities with specialized and culturally appropriate care that reflects the diverse needs of people living in Canada.

Young woman sitting on the floor by a window with her arms wrapped around her knees, looking thoughtful with a pink diagonal overlay in the background.
Cover of the 2025 Women’s Mental Health Report featuring a mother and child smiling and touching foreheads affectionately, with the report title text on the left.
Featured spotlight:

Our 2025 Women’s Mental Health Report, in partnership with Mental Health Research Canada, explores various life transitions, including youth, caregiving and menopause, revealing that anxiety and depression are more prevalent among women than men, with particularly high rates for 2SLGBTQI+ and racialized women.

Older woman hugging and smiling with a younger woman as they sit closely together on a couch at home, sharing an affectionate moment.
Featured spotlight:

Women’s mental health

We launched our Women’s Mental Health program in 2021 to improve and expand access to services that reflect the diverse identities and lived experiences of women in Canada.  
 


We offer free culturally appropriate, trauma-informed virtual therapy and digital Cognitive Behavioural Therapy to those 18+ who identify as women, non-binary, and gender non-conforming.    
 


We’ve helped nearly 120,000 women access this mental health support at no cost, and that’s just the beginning.

Anxiety is on the rise

Close to 50% of women report increased anxiety due to political and economic pressures, while 18% of young women (16-24) report higher anxiety compared to young men.

Life transitions matter

Over 50% of women feel unprepared for menopause, and close to 60% were unaware that anxiety and depression are common symptoms of this hormonal change.

Equity gaps persist

Nearly 10% of 2SLGBTQI+ and racialized women report needing mental health support but not accessing it — nearly double the rates of non-2SLGBTQI+ and non-racialized peers.

When mental health support is personal, it’s powerful

Our partnership with GreenShield enables us to break down barriers and create spaces where Black women can connect with trusted support, ensuring they feel seen, heard, and empowered on their mental health journey.

Alice Wiafe, Founder and President, Black Mental Health Canada
Young man in glasses sitting casually with his hand resting on his chin, looking thoughtfully to the side.
Signature Initiative:

Youth mental health

Canadian youth are facing a mental health crisis, with 16- to 24-year-olds reporting mental health and substance use challenges at higher rates compared to other generations.1



As part of our solution, we partnered with Mental Health Research Canada to introduce the Youth Mental Health Data Hub, Canada’s most comprehensive resource to aggregate data on the diverse mental health needs of young people.

57%

of youth who need mental health support do not receive the care they need.2

70%

of mental illnesses show their first symptoms during childhood or adolescence.3

50%

of Gen Z Canadians believe social media has a negative impact on their mental health.4

Better Mental Health for All

We asked some of our partners and program participants to share their stories and experiences, highlighting 
the barriers to mental health support care many Canadians face.

Smiling parents holding their baby, who is laughing and reaching forward, sharing a joyful family moment.
Partner spotlight:

Noojimo Health

The first and only all-Indigenous virtual mental wellness clinic, Noojimo focuses on early intervention, prevention and education, helping Indigenous clients feel seen and supported throughout their healing journey. Our partnership provides culturally safe care for Indigenous communities through GreenShield+.

Everyone’s mental health journey is unique

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Sheryl

Sheryl wanted to connect with other women who could offer support. Here’s how the QUEENS program helped.

Jamie

Finding a South Asian therapist helped Jamie Pandit start her healing journey. This is her story.

Mother kissing her smiling young daughter on the cheek, both wearing pink dresses, against a simple studio background.

Margherita

Motherhood was an exciting change in Margherita’s life. This is how therapy helped her navigate a new life stage.

1 Mental Health Research Canada (2024)

2 Mental Health Research Canada, A Generation at Risk (2024)

3 Public Health Agency of Canada (2005)
4 Mintel (2022)