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social-impact

Social Impact

GSC is unique because we are a social enterprise. That means we make social impact a priority throughout the organization.

The three pillars below are the basis of our social impact strategy.

We help people and communities live their healthiest lives by giving our expertise, time, and money.

We are committed to driving a sustainable future for individuals, communities, and our planet.

We create shared value by addressing social needs while delivering on our business objectives, purpose and mission.

At GSC, our social impact strategy is the catalyst for a wide range of activities every year &ndash; and we hold ourselves accountable by reporting on our progress and sharing important organizational highlights.
Click here to view the <a href="https://assets.greenshield.ca/greenshield/2022/blog/pdfs/GSC-2021-Social-Impact-Report-Condensed-Summary-EN-Remediated.pdf" target="_blank" rel="noopener">2021 summary report</a>.

Reporting on our social impact efforts

At GSC, we believe all Canadians should have access to services they need to improve their health and well-being, but for too many that&rsquo;s not a reality. We&rsquo;re focusing on filling gaps in the Canadian health care system in oral and mental health, two foundational areas that a large number of Canadians struggle to access. By 2025, we will invest $75 million in oral and mental health initiatives that will drive measurable improvements in health outcomes for Canadians. In our business, we will develop services and platforms to also help improve the health and well-being of over four million Canadians who are GSC customers.
In the end, working together, we can help achieve Better Health for All.

Giving back is at the core of

<ul>
<li>Oral health: GSC supports initiatives that help increase access to dental services for underinsured and uninsured Canadians.</li>
<li>Mental health: We invest in initiatives that support the delivery of mental health care and in advocacy projects that increase awareness of mental health issues and resources.</li>
</ul>

We focus on:

One in three Canadians have no access to affordable to dental care. Through the Green Door Project, GSC’s signature oral health program, we’ve set out to change this. The Green Door Project helps Canadians get access to dental care by funding frontline clinics and providing dental services to people in need, on top of investing in research aimed at uncovering the social and health impacts of access to dental care.

Leading the way in access to dental care…

We’re on a mission to transform the landscape of mental health in Canada. At GSC, we’re working with leaders in mental health care to improve access to evidence-based care and supporting organizations tackling critical innovation and research. We’re also breaking down barriers by focusing on digital mental health services. Through Room For Her, our flagship mental health initiative, we’ve partnered with Inkblot Therapy to offer women in need across Canada access to free virtual mental health counselling.

Revolutionizing mental health services…

Our employees are passionate about giving back to their communities, and we empower them by offering a best-in-class employee giving program. GSC helps amplify employee contributions by matching donations (up to $2,000 annually), rewarding volunteer hours (up to $1,000 annually), offering paid time off to volunteer and bringing teams together through our employee-led steering committee. We recognize an outstanding volunteer each year with the Spirit of GSC Award (with the recipient gifted a $2,500 grant to designate to the charity of their choice!), as well as encouraging teams to come together through a Team Fundraising grant. GSC runs United Way campaigns and special giving initiatives across our offices.

Empowering our employees to give back…

Building stronger and more inclusive communities

In all of our investment decisions, we prioritize partnerships that help advance inclusion, equity and the principles of reconciliation.

Check out our featured <a href="https://indspirefunding.ca/green-shield-canada/">partnership with Indspire</a>, which helps indigenous students to access post-secondary education.<a href="https://indspirefunding.ca/green-shield-canada/"></a>

GSC is proud to be certified as an <a href="https://imaginecanada.ca/en/caring-companies" target="_blank" rel="noopener">Imagine Canada Caring Company</a>. The Caring Company program sets the gold standard for corporate community investment in Canada and recognizes organizations committed to advancing social impact and corporate citizenship.
We are also recently certified with Buy Social Canada!&nbsp;This certification represents the next evolution in our journey as a leading social enterprise. Find us in <a href="https://www.buysocialcanada.com/directories/certified-social-enterprises/" target="_blank" rel="noopener">Buy Social Canada's directory of Certified Social Enterprises</a>.
GSC is committed to creating strong relationships with Indigenous businesses and communities, which is why we have joined the <a href="https://www.ccab.com/main/ccab_member/green-shield-canada/">Canadian Council for Aboriginal Business (CCAB)</a> as a Business Member.
And there's more... GSC is a proud Employer Member of&nbsp;Volunteer Canada.

We're kind of a big deal

<h2>Apply for funding</h2>
At GSC, we&rsquo;re all about meaningful impact, and we always think big. GSC partners with community organizations on projects that help improve access to mental and oral health care in innovative ways, and we prioritize investments that have a transformative impact and an ambitious scope.&nbsp;
We also give where we live, meaning that GSC invests in initiatives that support mental and oral health programs in the places where we operate. GSC has a presence in Windsor, London, Toronto, Quebec City, Montreal, Calgary, Vancouver and Atlantic Canada.
<h3>1. Review GSC&rsquo;s focus areas and eligibility guidelines to ensure that your organization is eligible to apply for funding</h3>
GSC supports projects that increase access to mental or oral health care. In order to be eligible for funding from GSC, a project or program must align with these focus areas. The project must also fulfill at least one of the following criteria:
<ol style="list-style-type: lower-alpha;">
<li>Have a national or regional scope and increase access to evidence-based care for a significant number of Canadians. This could encompass creating a new program or scaling up an existing initiative.</li>
<li>Provide service in a local community where GSC operates (see list above).</li>
<li>Propose an innovative new solution or method of accessing care. GSC will also consider proposals for mental or oral health research with a demonstrable community impact.</li>
<li>Directly increase quality of care for marginalized or vulnerable communities who may experience disproportionate challenges in accessing mental or oral health care. This includes racialized communities, Indigenous peoples, women, LGBTQ2S+ people, newcomers or people with disabilities.</li>
</ol>
Additionally, GSC will also consider requests for projects that support critical community needs in regions where we have a presence.
<ul></ul>
Initiatives and organizations that are ineligible for funding from GSC include:
<ul>
<li>For-profit organizations</li>
<li>Organizations that discriminate on the basis of race, sexual orientation, religion, age, gender, or any other social demographic</li>
<li>Religious or political organizations</li>
<li>Individuals</li>
<li>Initiatives or organizations located outside of Canada</li>
<li>Retroactive requests</li>
<li>Third-party fundraisers</li>
</ul>

<h3>2. Submit an online application</h3>
Submit an online application <a href="https://forms.benevity.org/ef1290d5-1756-4b0d-b5ca-e96c4680c196" target="_blank" rel="noopener">here</a>.
Note that it may take GSC up to six weeks to provide a funding decision.

<h3>3. Contact us with any questions</h3>
Email <a href="mailTo:socialimpact@greenshield.ca" target="_blank" rel="noopener">socialimpact@greenshield.ca</a> with any questions.&nbsp;
Note that applications cannot be accepted through this mailbox and must be submitted using the online application.

Social impact

Better Health for All

How we make a difference.

The three pillars below are the basis of our social impact strategy.

Community Investment

Good Corporate Citizenship

Driving Positive Change

Reporting on our social impact efforts

Giving back is at the core of everything we do.

Editor's Picks

Community Partnerships

We focus on:

Building stronger and more inclusive communities

We're kind of a big deal